Pioneering products to improve quality of life for people living with Parkinson's
Problem
People living with chronic disorders such as Parkinson's face many challenges in their day to day lives. Medication management, symptom tracking and journalling, keeping abreast of medical appointments and their doctor’s feedback and advice are just some of the extra burdens they face while still trying to live rich, fulfilling lives.
While there are products and services available to help ease this burden, they are often disconnected and not fit for purpose, and the promise of technological solutions is often squandered by not considering the specific needs of the patients and people these solutions are for. These needs are often complex and nuanced, and can differ from person to person.
Through extensive user research we wanted to gain a deep understanding of patient needs and pain points, to inform the design of digital healthcare products that satisfy not only their needs, but the needs of the healthcare professionals and payers that make up the wider healthcare landscape.
Services provided
Market Research & Trend Analysis
Business Strategy
Design Strategy
Human Factors
UX Design
UI Design
User Testing
Software Development
Automated Testing
Architecture
Rapid Prototyping
Embedded
Solution
To create a digital health product that helped people living with chronic health disorders manage their condition, we looked at the existing methods and paradigms they use.
By leveraging their existing mental models we were able to create a suite of tools for management of their care that were intuitive, and that supported and encouraged them to engage with them in ways that suit them.
Using information gathered from multiple data points in conjunction with feedback from healthcare professionals, we were able to create a system that encouraged adoption and adherence by providing actionable insights on the patient’s care and treatments.
Through this feedback loop we can improve the quality of life of the patients, provide better data for healthcare professionals allowing them to make more informed decisions, and provide better value to the payer through a more efficient treatment system.
By leveraging their existing mental models we were able to create a suite of tools for management of their care that were intuitive, and that supported and encouraged them to engage with them in ways that suit them. Using information gathered from multiple data points in conjunction with feedback from healthcare professionals, we were able to create a system that encouraged adoption and adherence by providing actionable insights on the patient’s care and treatments. Through this feedback loop we can improve the quality of life of the patients, provide better data for healthcare professionals allowing them to make more informed decisions, and provide better value to the payer through a more efficient treatment system.
“Working with the ProdActive team for over 5 years has enabled us to build a relationship beyond just client/supplier. The team at ProdActive have integrated tightly with our internal departments to deliver on a range of activities enabling us to move at speed towards our goals.”
Tsabar Mor, Head of R&D
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